Building software has always been complicated but as the digital space expands to bring into its fold virtually every industry and massive user base, the involved complexities and their size too have shot up proportionally. An average mobile app these days can easily have upwards of 50K lines of... Read More

People these days are obsessed with the user experience. Ask any designer, developer, or consultant and they would tell you how user experience is the single most important factor for driving user engagement and by extension conversion. But is that all? If a clean interface and intuitive design is... Read More